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Bluesky backlash misses the point


Bluesky lacks an opportunity to explain to people that its network is more than its own Bluesky social application.

In recent weeks, a number of titles and posts have surfaced, wondering if Bluesky’s growth is decreasingIf the The network has become Too many Echo room on the leftor if it is Users do not have a sense of humorAmong other charges.

The investor Mark Cuban, who even Light well supported financiallyA video application built on the underlying protocol of Bluesky, at Proto, complained this week that the answers on Bluesky have become too hateful.

“The commitment has made great convos on many subjects, to agree with me or you are a Nazi fascist,” he wrote in a Publish on Bluesky. That, he said, “force” people to return to X.

The answers here may not be as racist as Twitter, but they are really hateful. Talk ai: fu, ai succss go awayTalk business: gue talk healthcare: crickets. The commitment has gone big convos on many subjects, to agree with me or you are a Nazi fascist, we force messages to X

Mark Cuban (@ mcuban.bsky.social) 2025-06-08T20: 18: 22.924Z

Naturally, the owner of X Elon Musk and the CEO Linda Yaccarino capitalized on these disorders, with the first assignment This bluesky is a “pile of super juggy room monitors” and the latter proclaimant This X is the “real” city center in the city.

The debate on this subject is not surprising.

Without a more direct thrust to present the wider network of applications built on the open protocol That the Bluesky team led, it was only a matter of time before the Bluesky brand became a pigeon like the liberal and left alternative to X.

This characterization of Bluesky, however, is not a complete image of what the company has built – but it could become a stumbling block towards its additional growth if it is not corrected.

It is true that many initial users of Bluesky are those who abandoned X because they were not satisfied with his new property under Musk and his quarter of the right which accompanies him. After the November elections in the United States, The adoption of Bluesky has skyrocketed While X users fled the platform led by Trump biggest Individual backer. At the time, Bluesky added millions of users in rapid succession, climbing north of 9 million users In September to almost 15 million in mid-November and then 20 million a few days later.

This growth continued in the months that followed, as the best Democrats as Barack Obama And Hillary Clinton join the application. Today, Bluesky has more than 36.5 million Registered users, its public data indicate.

It therefore follows that user conversations around news and Bluesky policy would help define the tone of the network when they have become the dominant voices. Of course, this can express problems for any social network, as partisan supports on the left, as TelepatherWell, like Talkdid not manage to challenge X.

Bluesky is more than its application

What is missing in this current story is the fact that the social application of Bluesky is supposed to be an example of what is possible in the widest of the proto ecosystem. If you do not like the tone of trendy subjects on Bluesky, you can go to other applications, modify your default flows or even create your own social platform using technology.

Flipboard application
Image credits:Flipboard / Surf

Already, people use the protocol that feeds bluesky to build social experiences for specific groups – as Black Made for the black online community or loves Social gander Made for social media users in Canada.

There are also flow manufacturers like Graze And those in Surf This allows you to create personalized flows where you can focus on specific content that is important to you – such as video games or baseball – and exclude others, such as politics.

Built in Bluesky (and other third -party customers) are tools that allow you to choose your default flow and add other people who interest you from a range of subjects. If you want to follow a flow dedicated to your favorite TV show Or animalFor example, you can.

In other words, Bluesky is supposed to be what you do, and its content can be consumed in the format you prefer best.

In addition to Bluesky himself, the A wider network of applications built on the AT protocol includes Photo and video sharing applications, live tools, communication applications, blogging applications, musical applications, film and television recommendations, and more.

Image credits:Open

Other tools also allow you to combine bluesky flows with other social networks.

OpenFor example, social media flows such as threads, bluesky, mastodon and nostr can mix. Applications like Surf And Tapestry Offer ways to follow articles on open social platforms as well as those published with other open protocols such as RSS. This allows applications to draw content from blogs, information sites, YouTube and podcasts.

The Bluesky team may not be those that directly build these other experiences and social tools, but by emphasizing and promoting the existence of this wider and connected social network benefits the Bluesky brand.

This shows that not only is Bluesky more than a simple Twitter / X alternative, but it is only an application in a wider social ecosystem built on open technology – and it is greater than simply building another X.





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