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It’s been a long time to come – seven years since the first meta In fact – but advertisements are starting to appear in WhatsApp from Monday. They will only be visible on the updated tab and the company says that those who use the application only to chat with family and friends will really see any change in their WhatsApp experience. The same goes for two other new features: channel subscriptions and promoted canals. “We are talking about our plans to create a business that has not interrupted your personal cats for years and we think that the updated tab is the right place for these new features to work”, ” .
WhatsApp users will be able to chat with a company that uses the Status tab to announce a product or service, according to Meta. The company says that it will use certain user data for targeting of ads, including the language, country or city of your device, the channels you follow and how you interact with the announcements. If you The company will use your preferences and information on ADs from your meta-accounts. Meta says he will not sell or share your phone number with marketing specialists. This will also not devote your cats, calls and status for targeting ads – they will always have an end -to -end encryption.
The state tab is real estate on the screen. Meta says that more than 1.5 billion people use it every day. Advertising is by far the biggest flow of income in the company, so the only really surprising thing about Meta which is starting to disseminate advertisements in WhatsApp is that . After all, the company could probably do more ways to earn enough money to take out parts of the company that can take If they even come to this point.
