PrizePicks teams up with Marshawn Lynch and Adam Devine for tongue-in-cheek ad

Fantasy sports operator PrizePicks has teamed up with Marshawn Lynch and Adam Devine for an ad mocking the wave of sports season betting ads.

PrizePicks has been launched an ironic advertisement with Marshawn Lynch and Adam Devine, poking fun at ad fatigue during the football playoffs. The commercial doesn’t name fantasy sports competitors but pokes fun at the industry as a whole and the different gadgets available today. PrizePicks in comparison, according to the announcement, focuses on what’s important to fans: getting it right.

“At this point in the season, sports fans have seen just about every gimmick imaginable,” said Mike Quigley, chief marketing officer at PrizePicks. “This spot is all about cutting through the clutter, having a little fun with the industry and staying focused on what our players really care about during the playoffs.”

The commercial sees Lynch and Devine acting as pitchers, performing various over-the-top stunts to try and get fans’ attention. In the end, the duo highlights PrizePicks’ relatively simple approach to sports entertainment. For example, you see them access PrizePicks’ Daily Fantasy Sports offerings, like Player Picks and its brand new prediction marketsTeam choice, on a unified application.

Some of the gadgets featured in the 30-second commercial include a dog, various stunts involving balls from different sports, and a woman entering the studio while taking a bubble bath. In contrast, Lynch and Devine are in a silent purple void, calmly discussing the features of PrizePicks.

How to watch the PrizePicks announcement

You can watch the social media advert via the YouTube video embedded below. It was first published on January 8 and ends with PrizePicks’ latest slogan: “It’s good to be right.” »

In an article on InstagramDevine wrote, “I’ve survived flying footballs, barking caped dogs, and Marshawn roasting me all day on set. But hey – @prizepicks adding team picks for the playoffs means there are officially more ways to get it right. And I’ll take all the help I can get.”

Featured Image: PricePicks

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