Polymarket data arrives on Dow Jones platforms, including WSJ

Polymarket and Dow Jones, the information provider, announced an exclusive partnership to make real-time forecast market data available on Dow Jones platforms, including The Wall Street Journal, Barron’s, MarketWatch and Investor’s Business Daily. This follows Kalshi’s media foray, in partnership with CNN in December.

According to the announcementthe collaboration aims to provide the public with greater visibility into market prediction signals on topics such as economics, politics and culture.

We are honored to be named Exclusive Market Forecast Partners of The Wall Street Journal and Dow Jones.

The world’s largest prediction market the most trusted voices in finance pic.twitter.com/S6o7qkCUS6

– Polymarket (@Polymarket) January 7, 2026

Polymarket data will be displayed via dedicated data modules on Dow Jones digital properties, including on the homepage and market-related pages, as well as in select print locations.

Thanks to the partnership, Dow Jones will also begin introducing new consumer-facing features incorporating forecast market data, including a personalized earnings calendar highlighting implicit market expectations regarding company performance. Other data-driven experiments will be launched over time, the duo said.

Prediction markets and information industry merge in new partnership

Explaining why a news publisher would begin to enter this new industry, Dow Jones CEO and Wall Street Journal publisher Almar Latour said: “We make market prediction data available to our users because it is a rapidly growing source of real-time information about collective beliefs about future events.

“Our mission is to help people make decisions by providing them with trusted information, data and analysis. In partnership with Polymarket, we aim to help consumers better interpret market sentiment and assess risks alongside traditional financial indicators.”

Polymarket is now the exclusive partner of the prediction market @WSJ And @DowJones.

A monumental step for our institutional adoption.

The Wall Street Journal. Dow Jones. I wouldn’t have believed that a year ago. I am grateful to make this partnership a reality. pic.twitter.com/GXQme9hAU4

-Shayne Coplan (@shayne_coplan) January 7, 2026

Polymarket Founder and CEO Shayne Coplan commented on the newly formed partnership: “The Dow Jones Group, including The Wall Street Journal, is setting a new standard for providing accessible, data-driven insights to inform their readers.

“As Polymarket continues to grow, our forecast market data is increasingly relied upon for reliable, transparent and accurate information. This partnership combines journalistic insights with real-time market probabilities – including the most-watched business news like public company earnings reports – to create a truly comprehensive news experience for readers.”

Featured image: Polymarket/Dow Jones/WSJ via

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